| Primary purpose | Document in, publish-ready PDF out. | Lead-generation platform: magnets, capture forms and resource libraries. |
| Editing model | Edit in place: click any text to change it, and insert headings, lists, images or buttons. Layout and pagination stay automatic. | Drag-and-drop builder: you assemble the asset from blocks. |
| Who does the layout | Automatic. Cover, contents, pagination and page numbers are generated, not drawn by hand. | You, on a template. Assembly and styling are manual. |
| Document length | No structural cap. Free exports up to 5 content pages; Pro is unlimited. | Plan-based limits on how many lead magnets you publish per month. |
| Input | Word (.docx), Markdown (.md), plain text (.txt), or pasted text. | Blog posts and URLs, recycled into templates. |
| Output | Publish-ready PDF: cover, contents, page numbers, branding and a closing CTA page. | PDF ebooks, checklists, workbooks and guides. |
| Lead capture & hosting | Not included. Unplain makes the file; you host and gate it yourself. | Built in: capture forms, hosted libraries and lead limits per plan. |
| Reusable branding | Brand Themes store colors, fonts and logo for reuse (1 on Free, up to 25 on Pro). | Brand styles applied to templates. |
| Use from an AI assistant | Yes. Connect Unplain to Claude Code and Codex and your assistant can create and export ebooks on your account. Included on every plan. | Work happens in the Beacon app. |
| Pricing | Free with unlimited exports (up to 5 content pages per ebook); Pro $16/month or $160/year. | Free plan (1 lead magnet/month); paid plans from $19/month. |